SoftBank Robotics Australia Announces Strategic Partnership with McLaren International Pty Ltd to Revolutionise The Hospitality Industry in Australia

SYDNEY, Australia – January 15, 2025. SoftBank Robotics Australia is thrilled to announce a strategic partnership with McLaren International Pty Ltd (“McLaren”), a leading hospitality cloud technology provider and system integrator in the Asia Pacific region, to transform facility management in the Australian hospitality sector through robotics and AI-driven automation technologies. This collaboration underscores a shared commitment to innovation, operational excellence, and guest satisfaction, harnessing the latest advancements in technology to elevate industry standards.

SoftBank Robotics’ extensive range of cleaning robots, including Whiz, Phantas, and the versatile Scrubber 50 Pro, is engineered to deliver unmatched cleanliness and efficiency. These advanced machines are meticulously designed to meet the highest standards in hospitality and public facility maintenance, ensuring consistently immaculate environments.

The integration of robotic solutions into hotel customers operations is anticipated to significantly enhance service delivery while reducing manual labor costs. By streamlining these processes, staff will be empowered to focus on creating exceptional guest experiences, leading to higher guest satisfaction scores and improved operational efficiency. Controlled remotely via the user-friendly Gausium App, the robots offer flexibility and convenience to the housekeeping team, who can manage operations from any smart device. SoftBank Robotics’ state-of-the-art solutions align perfectly with McLaren’s existing technology portfolio. Together, SoftBank Robotics and McLaren are positioned at the forefront of hospitality innovation. Our solutions ensure that we remain responsive to the dynamic demands of our clientele.

Kenichi Yoshida, Chief Business Officer at SoftBank Robotics Corp., shared his vision, “Our strategic partnership with McLaren International represents a major advancement for the Australian hospitality industry. By merging our robotics with McLaren’s profound industry knowledge, we’re not just improving current practices but also setting the stage for future innovations. This collaboration will be a powerful driver of efficiency and guest satisfaction, redefining the hospitality experience and establishing a new benchmark for how technology can enhance service. We’re excited about the possibilities this partnership holds for creating a more interconnected and responsive service environment.”

Matthew White, CEO of McLaren stated “McLaren is excited to partner with SoftBank Robotics to bring to market the leading robotic platforms available to the hospitality Industry. This partnership aligns with McLaren’s commitment to deliver technology solutions to the hospitality industry that set the standard for operational excellence and that improve outcomes for hoteliers and guests alike.”

SoftBank Robotics Group Corp.
SoftBank Robotics Group has been at the forefront of robotics technology development since the launch of its humanoid robot Pepper in 2014. The group has consistently introduced innovation, including autonomous cleaning robots in 2018, multi-tray delivery robots in 2021, and automated logistics solutions consulting in 2022. Leveraging extensive knowledge and operational data, SoftBank Robotics is playing a pioneering role as a Robot Integrator (RI) by providing effective robotic implementation solutions. With a global presence in 21 locations across 9 countries, SoftBank Robotics’ robots are deployed worldwide. The group is committed to advancing towards a society where people and robots coexist through robots’ transformation (RX).

McLaren International Pty Ltd
McLaren International is one of Asia Pacific’s leading providers of cloud-based technology solutions and services for hotels and resorts, health and aged care, and visitor-based environments. The company’s mission is to increase customers’ profitability through the delivery of technology that improves their operating environment, drives revenue, and cuts costs. The McLaren solution set enhances the user experience, drives productivity, delivers mobility, and separates its customers from the pack. For more information, visit www.mclarenint.com.

Contact Information
For more information on this strategic partnership and how it can transform your hospitality business, please contact: Yutaro Kotaki for SoftBank Robotics at yutaro.kotaki@softbankrobotics.com or Matthew White at matthew.white@mclarenint.com